Super Seven Round Round Up 2014

The Super Seven – Top Sales, Marketing and Customer Service Posts in June

As the month comes to an end and we start to get ready for our summer vacations, take a minute to read through some great content we’ve collected for you. We’ve rounded up some of our favorite blog posts in sales, marketing and customer service that were published in June. This months’ Super Seven Round […]

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Six Tips to Create Better Customer Loyalty

Six Tips to Creating Better Customer Loyalty

The cost of keeping an existing customer is around five to ten times less than the cost of acquiring a new one. Economically, this makes sense, but how do you improve customer retention and increase profitability? The answer is to create better customer loyalty. All customers, no matter the business, continuously compare on price, service […]

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Importance of customer information access

When the Customer Calls, Information Needs to be at Your Fingertips

When was the last time you called a customer service department? Did you the call go smoothly or like many of us, were you put on hold while the customer support department scrambled to find any information from when you last called? I’m pretty sure I can guess the answer. I believe Bill Gates was […]

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How to Exceed Customer Expectations in 2014

The SuperOffice blog has mentioned it on a few occasions – The figures that show 80% of companies believe they are providing superior customer service, while only 8% of their clients agree with them. Contrary to what we would think, a recent BBC article discussed how some customers prefer rude and abrasive service – With […]

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Five ways to inject speed and accuracy into your sales process

Five Ways to Inject Speed and Accuracy into Your Sales Process

The best sales reps focus their efforts on their most important priorities. This means finding qualified prospects, determining potential needs, closing sales and maintaining relationships with existing customers. But, these activities are all dependent upon time. Given that the average 40 hour work week, do sales reps have enough time to focus on what matters […]

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Super Seven May 2014

The Super Seven – Top Sales, Marketing and Customer Service Posts in May

With all the holidays in May, this month has really flown by! We hope you enjoyed May and to help you wind down before June begins, we’ve collected some great content for you to read. We have rounded up some of our favorite blog posts in sales, marketing and customer service that were published in […]

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CRM User Adoption Rates

How to Get Your Organization to Fall in Love with Your CRM Software

Your organization purchases and implements a CRM system. It is promised that this new CRM software will improve customer relationships, increase customer loyalty and thus, grow revenue. Right? Unfortunately, it’s not that easy. In the real world, you quickly find that very few colleagues use the software and customer information quickly becomes outdated. No one […]

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Convert Online Leads to Customers

5 Ways to Convert Online Leads into Paying Customers

One of the primary goals in the B2B world for a marketer is to generate new leads. Whether that’s through events, seminars or online, it’s one of the most important ways to grow the business. But if your sales team struggles to follow up on digital leads, then you’re efforts are wasted. Marketers measure online […]

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reasons for opening emails

Email Marketing Myths Debunked

More than 294 billion emails are sent every single day and it’s no surprise then that as a consumer, you can expect to receive 2.5 promotional emails per week. As with each marketing tactic, myths grow greater over time. They may start out with some truth but as time goes by, they can grow into […]

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The Super Seven – Top Sales, Marketing and Customer Service Posts in April

We hope you enjoyed the Easter break! While most of us were away from work and spending time with the family, there were many who were still producing great content. We have rounded up some of our favorite blog posts in sales, marketing and customer service that were published in April. This month’s Super Seven […]

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