Within the healthcare sector, Cazander Medical focuses on Dutch and Belgian hospitals, care institutions and private clinics. The product range consists of a varied range of investment and consumable items.
Investment items include logistical goods (transport carts, racks, ready-mounted trolleys, wire baskets and instrument nets) which are used in the operating theatre and the Central Sterilization Department (CSA).
The challenge for us was to record visits from our field staff. Previously we processed this in outlook, but everyone did this in a different way. We were looking for a system in which this could be recorded in a user-friendly and unambiguous manner and in which we had the opportunity to create certain selections that could be measured and controlled. Also the retrieval of relevant information was always quite a search which resulted in the fact that you couldn't find anything useful. This costed our employees a lot of time. We prefer to invest this "lost" time in our customers to get the most out of our business efforts. After a selection process with four different CRM suppliers, we opted for SuperOffice.