How Digital Transformation is Driving Customer Experience

How Digital Transformation is Driving Customer Experience

In this article, we explain how digital transformation enables organizations to understand the modern-day buyer, engage with them and deliver on their expectations of a multi-channel customer experience.

How to Generate 10x Revenue Using Voice of Customer Programs

How to Generate 10x Revenue Using Voice of Customer Programs

Companies that act on Voice of Customer (VOC) data increase annual revenue by 10x. In this article, we explain what VOC is and how you can collect and use VOC data to grow your business.

How the Modern, Digital Buyer has Changed B2B Sales

How the Modern, Digital Buyer has Changed B2B Sales

Long gone are the days when salespeople were in charge. Today, it’s all about the buyer and what they want. In this article, you will learn how B2B sales has changed and what you can do to overcome the modern day B2B sales challenges.

Why Tech Support is Crucial to the Overall User Experience

Why Tech Support is Crucial to the Overall User Experience

A poor tech support experience leads to higher customer frustration and churn. In this article, we share several tips for how you can improve on the quality of tech support you deliver to your customers.

5 Ways to use Live Chat for a Better Customer Experience

5 Ways to use Live Chat for a Better Customer Experience

Live chat is one of the most dynamic ways to communicate with your customers. In this article, we share several best practice tips for how you can use live chat on your website to improve the customer experience you deliver.

The Science Behind Email Click Through Rates (and How to Increase Email CTR)

The Science Behind Email Click Through Rates (and How to Increase Email CTR)

The biggest challenge in email marketing today is low click though rates. In this data-driven article, we show you the science behind what makes people click so you can learn how to increase email click through rates in your marketing campaigns.

GDPR for Marketing: The Definitive Guide for 2018

GDPR for Marketing: The Definitive Guide for 2018

GDPR will change the way marketers communicate with their customers. In this article, we share practical marketing tips on GDPR for what you can do right now to be GDPR compliant way before the May 2018 deadline.

What is GDPR and How Does It Impact Your Business?

What is GDPR and How Does It Impact Your Business?

On May 25, 2018, a new European privacy regulation called GDPR will come into effect. In this article, we explain what is GDPR, how it will impact your business and include practical tips on how you can start preparing for GDPR.

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