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Top 10 CRM Blog Posts

The SuperOffice blog is one of the best CRM blogs on the web (according to GetVOIP,, NG Data, Discover CRM and Uberflip).

We write about CRM, sales, marketing and customer service. But, with more than 200 blog posts on the SuperOffice blog, where do you start?

Fear not. This page includes the most popular blog posts from the last few years and shows you exactly what the post is about.

Popular blog posts are measured through a combination of page visits, social shares and comments.


The 10 Most Popular CRM Blog Posts

1. How to Create a Customer Centric Strategy For Your Business

A customer-centric company is more than a company that offers good service. Both Amazon and Zappos are great examples of brands that are customer centric and have spent years creating a culture around the customer and their needs. Their commitment in delivering customer value is genuine. However, executing a customer-centric strategy doesn’t happen overnight. You have to start somewhere, and this blog post guides you in to achieving this.

2. Five Killer Email Marketing Mistakes to Avoid

Did you know that more than 290 billion emails are sent daily? It’s important that when your business sends an email to your customers, you stand out from the other hundreds of emails that your reader will inevitably receive the same day you send yours. We’ve created 5 killer mistakes for you to avoid next time you hit the ‘send’ button.

3. Why Your Organization Needs A Mobile CRM Strategy

The growth of mobile usage is staggering, and mobile CRM adoption is expected to increase by 500% this year. In this post, Steven Macdonald explains why you should adopt a CRM mobile strategy in your business and how to get started with mobile CRM.

4. Eight Ways CRM Software Can Help Reduce Costs for Your Business

Have you ever thought that a CRM system can help reduce costs? This blog post covers 8 excellent tips on how a CRM not only helps you increase sales and improves customer service, but how it can also save you money

5. Four Reasons Why Your CRM System is Your Most Valuable Asset

While some organizations might believe that their content management system or reservations system is your most valuable asset, Hans Christian Grønsleth make for a great argument with 4 reasons why we believe a CRM system is your most valuable asset.

6. Why Customer Complaints Are Good For Your Business

Research shows that if you resolve a customer complaint quickly, you can turn them into a loyal customer and even a brand advocate. Simply put, a customer complaint can be profitable and be good for your business.

7. Why Every Small Business Needs a CRM

Many small businesses think that CRM software is just for multimillion dollar corporations, but CRM is one of the most important tools that a small business can implement. Jennifer Lund, Director of Marketing tells us why every small business needs a CRM.

8. The Complete Buyer’s Guide to CRM

CRM is the heart of any business, and can help drive sales, support marketing activity and boost productivity. There are many CRM guides on the web but, very few guides breaks down each process into easy to manage steps. This post explains what you get when you download the Buyers Guide to CRM, which is our most popular white paper to date.

9. The #1 Reason Small Businesses Fail to Grow

Over 50% of small businesses fail in the first year, and 95% fail within the first five years (that’s a worry statistic!). Businesses, no matter the size, are constantly challenged with finding ways to capture new customers, increase sales and keep existing customers happy so that they will come back time and time again. This blog post explains how and why CRM software will help your small business succeed those first five years.

10. Seven Customer Service Email Templates For Every Business

Great customer service comes in the form of quickly acknowledging the customer’s email or request, addressing the customer by his or her name, focusing on solving the customer’s problem and generally making the customer feel like you care. And the best thing about customer service is that you have complete control of the service you deliver to your customers. We put together seven customer service email templates that you can use to answer your customers today.

* This page is updated regularly.