The terms ‘lead generation’ and ‘sales prospecting’ are often used in the same context. Here, we’ll dispel misconceptions and help you build an effective workflow for filling your sales pipeline and turning your leads into customers.
In this article, we share 12 tips for managing your marketing campaigns, coordinating sales efforts, and storing all customer information in one place without turning to an all-in-one CRM.
Awarding the best is highly subjective as it depends on so many factors - especially in business. In fact, there may never be a single "Best CRM Software". So how do you choose the right CRM for you?
More than 70% of customers feel frustrated when their experience is impersonal, but what can you do to improve it? Here are 9 personalization strategies to help you create a more personalized customer experience.
Creating a relationship with new and existing customers is the recipe for successful growth. Here, we share how you can build better business relationships with your customers.
36% of companies believe there's no difference between Customer Success and Customer Support. In this article, we share 4 key areas to show you how different they really are.
Research shows that a 12-point increase in NPS leads to a doubling of a company’s growth rate. In this article, we share 5 ways to make NPS work for your business, based on our experience with NPS in SuperOffice.
In this article, we share how we moved upmarket, redefined our target customer and increased average deal size by 47%. We also share 3 key lessons we learned to help you on your journey to move upmarket.
It's more expensive to sell to a new customer than it is to sell to an existing customer. Check out these 7 tips to Increasing customer retention.